Douceur d'Elise

PROJECT BRIEF

Douceur d’Elise

Introduction

Douceur d’Elise is a French artisan bakery devoted to the art of indulgence. Rooted in tradition and elevated by elegance, each pastry and loaf is a celebration of craftsmanship and care. More than just baked goods, Douceur d’Elise offers moments of pause and pleasure—bridging the warmth of heritage with the beauty of everyday ritual.

Project Goal

Our mission was to craft a brand identity that embodies the soul of Douceur d’Elise—where French tradition meets quiet luxury. This meant creating a visual and sensory experience that honors the bakery’s artisanal roots while evoking warmth, elegance, and authenticity. Every touchpoint was designed to feel intentional and inviting, turning each encounter with Douceur d’Elise into a moment of refined indulgence.

Deliverables

Brand Architecture: Brand Strategy | Logo Suite | Visual Identity.

Creative & Promotional Assets: Branded Stationary | Packaging Design | Print Marketing | Signage.

Assorted French artisan biscuits on small plates with a red label reading "Douceur d'Elise Handcrafted French Artisan Biscuits."
A bakery menu and packaging with macarons and chocolates from a French artisan bakery, includes a red envelope and a white circular card with listing of baked goods.
Wooden trays and empty glasses on a white table, with a red card labeled 'Douceur D'ELISE' and a gold-rimmed vase in the background.
A croissant in a red paper bag with white decorative logo
Three elegantly designed pastry boxes labeled 'Douceur d'Elise' from a French artisan bakery, arranged on a neutral surface against a light background.
Packaging for French Artisan Bakery with a patterned background, a red label, and a white logo featuring a stylized flower and the words 'French Artisan Bakery'.
Exterior view of Douceur d'Elise, a French artisan bakery, with a large glass window, potted plant, and a folded orange umbrella outside.