Everswim

PROJECT BRIEF

Everswim

Introduction

Everswim is an inclusive swimwear brand that celebrates the natural beauty and individuality of every woman. With a mission to inspire confidence and embrace femininity, Everswim challenges traditional standards by creating swimwear designed for every shape, size, and stage of life.

Project Goal

The goal of this project was to build an empowering brand identity that reflected Everswim’s commitment to inclusivity and confidence, balancing timeless elegance with a modern, approachable aesthetic. The brand needed a visual foundation that would resonate with its diverse audience and position Everswim as a trusted and inspiring presence in the swimwear industry.

Deliverables

Brand Architecture: Brand Strategy | Logo Suite | Visual Identity.

Creative & Promotional Assets: Branded Stationary | Packaging Design | Print Marketing | Digital Assets.

A white tag hanging from a white string against a white background, with embossed logo and black text reading 'EVERSWIM'.
Brown cardboard boxes with one partially open, revealing a magazine featuring a woman in a swimsuit on the cover, placed on a neutral-colored surface with shadow cast across the scene.
Two printed pages for Everswim's Contour Collection; the left page shows a close-up of woman's waist and thigh in brown and taupe swimwear, with the Everswim logo and text, the right page has text about the collection on a white background with a small logo and website at the bottom.
Business card with the brand name 'EVERSWIM' in large black letters, website, email, and social media handle in smaller text, and a gray top card with an embossed logo featuring the letters 'E' and 'S' inside an oval.
Three social media story slides for Everswim. The first slide features a portrait of a woman at the beach with text reading "Coastal Luxury" and "Embrace Natural Beauty." The second slide has a soft, shadowed palm leaf design with text "Shop Online Everswim.com." The third slide presents a mission statement about creating stylish, comfortable swimwear to help individuals feel confident and beautiful.
A white ribbon with black decorative symbols, including an ellipse with the letter 'F' inside and a stylized flower or plant, laid across a plain, light-colored background.
A circular seal or badge with a floral design in the center. The text around the circle reads: "Ever Swim" and "Luxury Swimwear Made With Love." The background is a plain off-white surface.
White shopping bag with black handles and the word 'EVERSWIM' printed on it, placed on a textured surface against a stone tiled wall.
Open cardboard box with a mirror, revealing a black swimsuit with 'Everswim' branding and a circular logo, and a white circular object with a leaf design, on a patterned paper lining.