Palmera

PROJECT BRIEF

Palmera

Introduction

Palmera Glow is a luxury bath and body brand devoted to transforming everyday self-care into a sensory escape. Inspired by the ease and elegance of a sun-drenched resort, Palmera blends elevated design with indulgent, scent-driven formulas that nourish both skin and spirit. With a focus on texture, atmosphere, and intention, each product invites a moment of calm, radiance, and ritual—offering a glow that comes from within, and a daily return to yourself.

Project Goal

The goal of this project was to build a refined brand identity that captured Palmera Glow’s vision of self-care as a luxurious, scent-driven escape. Blending warmth with sophistication, the brand needed a visual foundation that would evoke the feeling of an upscale coastal retreat while remaining approachable and modern. The identity was designed to resonate with a style-conscious, sensory-driven audience—positioning Palmera Glow as a trusted, elevated presence in the world of bath and body care.

Deliverables

Brand Architecture: Brand Strategy | Logo Suite | Visual Identity.

Creative & Promotional Assets: Branded Stationary | Packaging Design | Print Marketing.